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Oreo is Adult Videos | Adult Movies Onlinenot done with their wild 2017 cookie innovations.

For their latest go at an exciting new flavor, the snack masterminds created a limited edition Firework Oreo, or as Cosmopolitancalls it, "an Oreo with Pop Rocks in the creme."

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At the center of the cookie, red and blue "popping candies" (a la Pop Rocks) are mixed in with the creme, creating a "firework" sensation in your mouth.

Original image has been replaced. Credit: Mashable

Fireworks Oreos hit stores May 8 for a limited time - and we have a feeling with their red, white, and blue packaging - they'll be a big hit for the fourth of July.

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But wait - there's more. Today through July 14, you can submit your own ideas for an Oreo flavor on Instagram or Twitter using #MyOreoCreation. "Why would I ever want to do that," you may ask yourself. Answer: for the company's massive $500,000 prize.

In addition to the prize money and seeing your creation actually hit the shelves, the winner will receive a trip to New York City for"unprecedented VIP access" to see "never-before-released Oreo creations," and top-secret prototypes, in the "Wonder Vault," according to Today.

Even the contest's runners-up will get $25,000, with the winner will be decided based on "fan voting."

The ideas are already rolling in:

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Let's see what they come up with next.

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